Is good marketing really necessary? There is absolutely no way a business is going to thrive on word of mouth alone. Every business must find its niche, and within that niche, you need to be assertive and create interest in your product/business. There are so many facets to good marketing. Tools like:
* Networking
* Press Releases
* Websites
* Blog-marketing
* Utilizing the Internet: Facebook, twitter, linkedin, etc. There are a number of excellent ways to network your business via the web.
* Create a marketing calendar
* Develop a marketing strategy
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